As a farmer, there’s no better way to connect with your community and share your hard work
than through farmers markets. Both the Waterloo Urban Farmers Market (WUFM) and the
Cedar Falls Farmers Market (CFFM) offer incredible opportunities to showcase your products,
grow your customer base, and build relationships with people who appreciate fresh, local food.

Now is the time to apply for the 2025 season, so don’t wait!

Why should you be at the Waterloo & Cedar Falls Farmers Markets?

• Waterloo Urban Farmers Market:
  • Great Location: The WUFM is right in the heart of downtown Waterloo at the RiverLoop Expo Plaza, making it a popular stop for locals and visitors alike. With hundreds of customers every Saturday, it’s a perfect spot to get your products in front of more people.
  • Support for Local Farmers: Whether you’re a first-time vendor or a seasoned pro, WUFM is all about supporting local agriculture. It’s a fantastic way to join a community that’s committed to sustainability and supporting local businesses.
• Cedar Falls Farmers Market:
  • Welcoming Atmosphere: Held at the Cedar Falls Overman Park, the CFFM draws a diverse crowd. Families and regulars alike are eager to support farmers like you. It’s a perfect place to build lasting relationships with your customers.
  • Year-Round Opportunities: While the CFFM runs from May to October, there are special winter markets that let you keep engaging with customers throughout the year. It’s a great way to stay in touch and grow your business, even during the colder months.

How to Apply for 2025

Both markets offer flexible options for farmers, whether you want to commit to the whole season or just test the waters with a few visits.

Waterloo Urban Farmers Market (WUFM)

• New Vendors: If you’re a first-time vendor, be sure to apply by March 15, 2025. Once your application is reviewed and accepted, you’ll get an official confirmation by April 1, 2025. Don’t forget to submit payment and insurance proof by April 15, 2025 to secure your spot.

Cedar Falls Farmers Market (CFFM)

• Vendor Applications: The CFFM is ready to welcome new and returning vendors for
  the 2025 season! Applications are open now, and the market will start in May. Apply
  early to make sure you get a spot at the market!
• Flexibility for Vendors
  • Full Season: For those who can commit to the entire market season (May through
    October), this is the best option to build a loyal customer base and consistently
    showcase your products.
  • Half Season: Can’t commit to the full season? No problem! You can apply for one of the
    halves (May–July or August–October), so you can still make the most of the summer
    months.
  • Single-Day Permits: If you’re unsure about committing long-term, you can apply for a
    single-day permit to give the market a try. It’s a great way to test the waters and see how
    your products do before jumping into a longer commitment.

What can I expect as a vendor?

Both the WUFM and CFFM have high standards to make sure the market experience is positive
for both vendors and customers. Here’s what you’ll need to know:

• Stall Spaces: Whether you need a small stall or a larger space, both markets are
  flexible and will work with you to find the best fit for your needs.
• Insurance & Liability: Vendors need to provide proof of insurance, which protects both
  your business and your customers.
• Market Guidelines: There are guidelines in place to ensure product quality and
  authenticity, so make sure to review them before you apply.

Apply now: don’t miss out on 2025!

The 2025 market season is fast approaching, and this is your chance to be part of something great. Whether you’re interested in the Waterloo Urban Farmers Market, the Cedar Falls Farmers Market, or both, applying early ensures that you get the most out of this opportunity to grow your business and connect with customers who care about supporting local farmers.

For more details and to apply:

• Waterloo Urban Farmers Market: Apply Here
• Cedar Falls Farmers Market: Apply Here

Now is the time to make your mark in the 2025 market season. Don’t wait—apply today and be
part of these amazing local markets!