Grow Your Reach: Apply for the 2025 Waterloo & Cedar Falls Farmers Markets

As a farmer, there’s no better way to connect with your community and share your hard work than through farmers markets. Both the Waterloo Urban Farmers Market (WUFM) and the Cedar Falls Farmers Market (CFFM) offer incredible opportunities to showcase your products, grow your customer base, and build relationships with people who appreciate fresh, local food.

Now is the time to apply for the 2025 season, so don’t wait!

Why Should You Be at the Waterloo & Cedar Falls Farmers Markets?

Waterloo Urban Farmers Market:

• Great Location: The WUFM is right in the heart of downtown Waterloo at the RiverLoop Expo Plaza, making it a popular stop for locals and visitors alike. With hundreds of customers every Saturday, it’s a perfect spot to get your products in front of more people.
• Support for Local Farmers: Whether you’re a first-time vendor or a seasoned pro, WUFM is all about supporting local agriculture. It’s a fantastic way to join a community that’s committed to sustainability and supporting local businesses.

Cedar Falls Farmers Market:

• Welcoming Atmosphere: Held at the Cedar Falls Overman Park, the CFFM draws a diverse crowd. Families and regulars alike are eager to support farmers like you. It’s a perfect place to build lasting relationships with your customers.

How to Apply for 2025

Both markets offer flexible options for farmers, whether you want to commit to the whole season or just test the waters with a few visits.

Waterloo Urban Farmers Market (WUFM)

• New Vendors: If you’re a first-time vendor, be sure to apply by March 15, 2025. Once your application is reviewed and accepted, you’ll get an official confirmation by April 1, 2025. Don’t forget to submit payment and insurance proof by April 15, 2025 to secure your spot.
• Here is the application. 
• Please make sure you read and understand the full market guidelines at the link: 2025 Guidelines v2 – Waterloo Urban Farmers Market.pdf 

Cedar Falls Farmers Market (CFFM)

• Vendor Applications: The CFFM is ready to welcome new and returning vendors for the 2025 season! Applications are open now, and the market will start in May. You can find the application on their website. 
• Applications must be received by February 28th, 2025
• All applications will be reviewed and applicants informed of acceptance or denial prior to March 15th 2025
• Check out the Market Rules: 2025 Cedar Falls Farmers Market Vendor Rules

Flexibility for Vendors

• Full Season: For those who can commit to the entire market season (May through October), this is the best option to build a loyal customer base and consistently showcase your products.
• Half Season: Can’t commit to the full season? No problem! You can apply for one of the halves (May–July or August–October), so you can still make the most of the summer months.
• Single-Day Permits: If you’re unsure about committing long-term, you can apply for a single-day permit to give the market a try. It’s a great way to test the waters and see how your products do before jumping into a longer commitment.

What to Expect as a Vendor

Both the WUFM and CFFM have high standards to make sure the market experience is positive for both vendors and customers. Here’s what you’ll need to know:

• Stall Spaces: Whether you need a small stall or a larger space, both markets are flexible and will work with you to find the best fit for your needs.
• Insurance & Liability: Vendors need to provide proof of insurance, which protects both your business and your customers.
• Market Guidelines: There are guidelines in place to ensure product quality and authenticity, so make sure to review them before you apply.

Now is the time to make your mark in the 2025 market season. Don’t wait—apply today and be part of these amazing local markets!